inkl in the press
"The app inkl provides a wonderful respite from the clickbait and noise of the internet. A ‘clean’ and clear view of the news that really matters, free of trashy non news and misleading headlines."
The Digital Grog technology blog wrote about inkl's aim to address a serious problem in the world of journalism - finding quality news.
"According to Inkl, the research suggests that “clickbait is not only a global problem, it’s quickly becoming one of the biggest problems on the internet today”."
Following some research that inkl did in 2016 about the extent of clickbait on the internet, Mumbrella featured some of the findings on their site.
Ausdroid's founders were looking for a new way to consume their daily news and found inkl. Check out their full review here.
inkl was featured as Goos3d's app of the month in May 2016. Check out the full review here.
“inkl is based on the insight that people read more international news content than ever before, and value quality journalism, but have found that the experience of engaging actively with multiple sites or navigating multiple paywalls to be irritating and difficult.”
Following the release of inkl’s iOS app, founder Gautam Mishra spoke with Anthill’s Gerald Ainomugisha about how inkl works and where the idea came from.
“What we hope to do for publishers is what Netflix has done for TV, where you have millions and millions of people signing up to receive the content”
We launched our iOS app in July 2015. Gautam Mishra spoke with The Newspaper Works about the app launch.
“That validates for us the idea that there’s a niche who believe people won’t pay for news, but will pay for other types of media, it’s not true.”
Gautam Mishra spoke with StartupSmart’s Kye White about why people are willing to pay for the news.
You can read the full piece which appeared on StartupSmart on July 2015 here.
Gautam Mishra joined Mumbrella for a hangout focusing on the future of the news industry. He spoke not only about inkl, but about the wider issues facing the industry.
This hangout originally appeared on Mumbrella in May 2015.
Will publishers see this second tsunami for what it is, and learn from their previous experience to increase their chances of survival? Well, there is reason to hope that they will.
Inkl founder Gautam Mishra wrote this piece about the future of news publishers in an industry that is facing constant disruption.
The Financial Review spoke with inkl backer and former Wall Street Journal Editor Marcus Brauchli, and founder Gautam Mishra.
StartupSmart’s Broede Carmody asked inkl founder Gautam Mishra how to pick a good startup idea from a bad one.
You can read the full April 2015 piece here.
Editor and Publisher asked Gautam Mishra why inkl is different from other news aggregators.
You can read the original piece which appeared in the March 2015 edition of Editor and Publisher here.
“We’re different from other aggregators in how we curate content,” he said. “We use a ranking that the publishers and editors themselves give to each story.”
CEO Gautam Mishra spoke with The Australian’s Online Media Editor Lara Sinclair about how inkl hopes to solve the problem of how to persuade readers to pay for online news.
You can read the full article from The Australian, January 12, 2015 here.
“The publishers that we’ve spoken to all completely understand why we’ve set it up and where we are coming from, because the issues that they’re seeing are not unique. These issues are facing every single publisher in the world.”
Gautam Mishra spoke with Sally Rawsthorne from Media Week about how inkl began, and our place in the media landscape.
Our VP of Marketing, Helen McMurdo, spoke with Tech Crunch about how inkl hopes to fix journalism’s strained business model.
You can read the article here.
“Readers can now access content from all these global sources via one subscription. So they have access to journalism they might otherwise be locked out of due to the different digital subscription models of various publishers.”
Gautam Mishra spoke with Startup Daily’s Mat Beeche about the gap inkl will fill in the media landscape.
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